Insider’s Guide to OPTECH 2026

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ButterflyMX
Updated 6 min read
ButterflyMX's conference booth.
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ButterflyMX's conference booth.

 

Each year, the multifamily industry’s premier technology and operations event, OPTECH, brings together professionals passionate about the rental housing industry and property technology, standing out as the go-to event for exploring the latest innovations and trends.

OPTECH offers unmatched opportunities to connect with fellow industry leaders, discover cutting-edge solutions, and gain insights to address today’s biggest operational challenges. You’ll also get the chance to see new products firsthand and join conversations about the evolving multifamily landscape.

Held in Las Vegas, Nevada, from November 16-18, 2026, OPTECH is a must-attend event for multifamily professionals. To help you prepare, we’ve put together this guide to ensure you make the most of both the conference and your time in Las Vegas.

While you’re there, be sure to check out ButterflyMX to discover how to make property access and security simple at booth 429.

In this post, we cover:

 

Travel tips

This year’s OPTECH will take place at the luxurious MGM Grand Las Vegas. Known for its world-class accommodations, dining, and entertainment, the MGM Grand is conveniently located on the Las Vegas Strip, giving attendees easy access to everything the city has to offer.

Booking your room early is highly recommended, as the official room blocks tend to fill up quickly. Staying onsite will help you maximize your networking opportunities and minimize travel time between sessions and events.

When packing, opt for business casual attire, and don’t forget comfortable shoes. Conference days can be long, and the MGM Grand’s meeting space is expansive. Also, keep a light jacket or sweater handy, as meeting rooms can get chilly.

 

Tips for making the most of your time at OPTECH

Getting ready for a conference like OPTECH can feel overwhelming if you don’t plan ahead.

Here are some tips to help you maximize your time at OPTECH:

  • Make a packing list: While there is not a formal dress code, we recommend business casual attire. Given the expansive layout of the convention center, comfortable shoes are essential. Also, meeting rooms can get cold, so pack a light jacket to keep warm.
  • Stay organized: OPTECH will have a large exhibit hall with hundreds of exhibitors showcasing the latest in property technology and operational solutions. Review the exhibitor list in advance to prioritize the booths that align with your goals. Whether you’re looking for tech innovations, new products, or aiming to meet other rising proptech professionals, being selective with your time will help you maximize your experience.
  • Bring writing materials: You’ll be exposed to a wealth of new knowledge from industry experts, so be sure to bring something to take notes with. A pen and notebook or your laptop both work perfectly.

Pro tip: OPTECH features a wide variety of educational sessions. While it’s great to have a plan, remember to stay flexible! You never know when a new opportunity will arise that might align better with your objectives.

 

Sessions you should check out while attending OPTECH

Get ready for heaps of new industry knowledge at the education sessions at OPTECH 2025. The multifamily industry is changing every day, so take advantage of these sessions and the panelists speaking at them.

But the panelists aren’t the only folks you can learn from. At each session, you’ll be surrounded by other industry professionals who share your interest, so make the best of this time to grow your network. You can also check out the full agenda to see all the different activities happening each day.

Below, we’ve highlighted one must-attend session from each day of the conference.

 

Monday, November 16: Opening Keynote: Dr. Eric Solomon

This opening session runs from 3:15 PM – 4:30 PM in Grand 120 and features cognitive psychologist and veteran of YouTube, Spotify, Instagram, and Bonobos, Dr. Eric Solomon. As AI floods every industry with competent, polished work, Solomon addresses how organizations can stand out by focusing on human judgment and authorship rather than just speed. Attendees will gain deep insights on how to maintain a competitive edge and keep the human element intact as tech acceleration transforms the rental housing sector.

 

Tuesday, November 17: General Session: C-Suite Confidential: Setting Tech Strategy in the Age of AI

Day two features a general session scheduled for 9:30 AM – 10:30 AM in Grand 120 that explores tech leadership in an era of rapid AI integration. Drawing on recent RETTC surveys of tech leaders and residents, industry executives will share how they are navigating uncertainty, setting strategic direction, and leading their organizations through complex technological transformations.

 

Wednesday, November 18: RETTC AI Strategy Lab: Building Your Enterprise Roadmap

Make the most of the final day by attending this interactive workshop from 10:00 AM – 11:30 AM in Grand 120. Designed to turn three days of conference discussion into a concrete action plan, this session covers risk, compliance, security, data governance, cost management, and change leadership. You’ll walk away with a draft AI roadmap, governance priorities, and practical steps to guide your company forward.

 

Watch how ButterflyMX works:

 

Things to do in Las Vegas

Outside of the conference, Las Vegas offers a variety of ways to unwind or continue networking in a more relaxed setting.

Some things to do with your free time in Las Vegas include:

  • See a show: Catch a world-class performance from Cirque du Soleil, a comedy headliner, or a concert.
  • Dine out: Vegas is home to restaurants from top chefs like Gordon Ramsay, Giada De Laurentiis, and Wolfgang Puck.
  • Take in the sights: From the Bellagio fountains to the High Roller observation wheel, the Strip is full of photo-worthy attractions.
  • Explore nearby adventures: Got extra time? Consider a quick trip to Red Rock Canyon for a scenic hike or visit the Neon Museum for some Vegas history.

 

Conclusion

Thanks for checking out our guide to OPTECH 2026 in Las Vegas! We hope to see you at booth 429 between November 16th and 18th to learn more about ButterflyMX and how we’re continuing to innovate in the access control space.

With over 20,000 properties using ButterflyMX, we’re helping multifamily professionals make property access simple and enhance the resident experience. Don’t miss the chance to see our solutions in action at OPTECH 2026!

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ButterflyMX is your complete property access solution, providing a secure, convenient, and affordable way to manage and grant access on the go. Empower your tenants and building staff to open doors, gates, and elevators with a smartphone and ensure they never miss a visitor or delivery. Enjoy easy installation and cut costs by eliminating building wiring and in-unit hardware, and save time by integrating with popular access control and property management systems. Join the 20,000+ multifamily, commercial, gated community, and student housing properties that have made access simple with ButterflyMX. To learn more, please visit www.butterflymx.com or call (800) 398-4416.