Katie joined the team at ButterflyMX in 2022, where she started as a Content Writer before working her way up to Director of Content. With an educational background in English and a love for SEO, Katie is passionate about writing content that educates people while being easy to digest.
Prior to joining ButterflyMX, Katie worked as a political marketing copywriter, where she wrote for political candidates and officeholders, including Federal and State Representatives, Federal and State Senators, a former Vice President, two former Speakers of the House, and several federal committees. Her work has been featured in American Camp Association, Meniscus Literary Journal, and 45th Parallel Literary Magazine.
Katie graduated from the University of Texas in 2017 and Texas State University’s Creative Writing MFA in 2020. She lives in Dallas, Texas with her dog, Ziggy, where you can catch her walking on the Katy Trail, rooting for the Longhorns during college football season, and hunting local bookstores for her next read.
The leasing cycle is the best time to create meaningful relationships with your future residents. How you communicate during the apartment application process is the first thing a prospective resident will experience. So make this experience a good one! Future... Read More
When you, your tenants, or employees are expecting a visitor, there’s nothing more frustrating than having to meet them in the lobby and wasting time signing them in manually. Fortunately, there’s a better way: an efficiency-focused visitor management system.... Read More
Key takeaways Doorbell cameras with monitors are a good option if you’re looking to increase security at your property. However, a smart video intercom system requires less hassle for more convenience. By choosing a smart video intercom like ButterflyMX, you avoid... Read More
Successfully training new property managers is a foundational part of resident retention. Your residents expect the building to run smoothly, regardless of your new property manager’s start date. Coaching new property managers is key to developing a... Read More
Key takeaways: A parking access control system helps properties secure vehicle entry while creating a smoother experience for residents, visitors, and staff. Modern parking access systems use technologies like mobile credentials, RFID, license plate recognition, and... Read More
