Rebecca Cline is a Content Writer with a knack for all things real estate, access control, and property technology, who joined the team at ButterflyMX in 2022. With a love for all things content, she enjoys exploring new trends and innovations, ensuring there’s always something fresh and exciting to write about.
Rebecca holds a Bachelor’s Degree in Strategic Communications from West Texas A&M University. After beginning her career as a freelance writer, she transitioned into full-time roles as an affiliate and sales copywriter and eventually found her home at ButterflyMX as a content writer.
Based in Virginia, Rebecca enjoys walking her Chihuahua, hiking, and diving into the rich history of local museums and landmarks.
Your building’s lobby is the first impression a customer, prospective tenant, or guest will get of your building or business. And these days, if your visitors and prospective tenants are greeted by a paper sign-in book, they may consider leasing or doing... Read More
Key takeaways: The NYC Tenant Data Privacy Act (TDPA), effective January 1, 2023, requires tenant consent before collecting or sharing smart access system data. Property owners must disclose what data is collected, its purpose, and third-party sharing details. The law... Read More
Whether it’s your residents’ guests in a multifamily building or your tenants’ visitors and customers in a commercial building, keeping track of who is on your property and why is crucial to everyone’s security and safety. Ensuring that safe environment... Read More
Key takeaways Knock CRM may be a solid CRM platform for property managers and owners. With Knock, you can automate and streamline operations and simplify the leasing cycle for your team. However, if budget is your top concern, you may need to contact the company... Read More
Key takeaways Access control system software empowers you to assign, manage, and monitor access credentials and activities. Access control software works by storing access credentials and permission data on the cloud or a computer. Key features to look for in access... Read More
