ButterflyMX Blog: Research, Insights, & Guides

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10 Spring Resident Events for Apartment Communities in 2025

Key takeaways Resident events boost resident retention, build stronger relationships with tenants, empower you to collect valuable feedback, and...

5 Best Apartment Reputation Management Software & Strategies

Takeaways Apartment reputation management is a critical part of maintaining a respected presence online. Online reputation management is the process...

ParcelPoint Review | ParcelPoint Smart Locker Pricing & Features

Key takeaways ParcelPoint Smart Lockers are a package locker solution to manage deliveries at multifamily and commercial buildings. A ParcelPoint...

What is Workforce Housing & How it Impacts the Middle-Class

Workforce housing is designed to help middle-class families afford homes in a housing industry that has all but forgotten them. For that reason,...

Rental Property Depreciation: What It Is & How It Works

Disclaimer: This content is for informational purposes only. You should not construe any such information as legal, tax, investment, financial, or...

Guest Card Forms to Boost Leads [+ FREE Guest Card Template]

Key takeaways A guest card is a fillable form that helps track prospective residents’ contact information. Guest cards can help generate leads,...

Solar Panels for Apartments in 2025: Your Options

Key takeaways The four solar panel use cases for apartments are common area usage, individual units, upgrading to a solar thermal system, or...

Integration Spotlight: AppFolio

ButterflyMX strives to make property access simple for everyone — and our growing list of integrations helps us achieve this. By partnering with...

DoorLoop HOA Software Review 2025 | About, Cost, & Alternatives

Key takeaways DoorLoop is a comprehensive and customizable HOA software solution. DoorLoop software is offered on both a monthly and yearly...

Resident Engagement on Social Media: 10 Tips to Reach Your Residents

So, you’ve established yourself as a great property manager. Your residents pay rent on time, resident disputes are rare, and your...

5 Important Real Estate KPIs & Metrics You Should Measure

Key takeaways Monitoring various real estate KPIs is a critical step to understanding the performance of a multifamily or commercial property. Real...