Takeaways Property management CRM software is an excellent way to reduce some of the administrative burdens of marketing your property. Communication is crucial in a relationship-centric business like this. And by investing in CRM software, you can ensure the quality... Read More
A new wave of renters is hitting the multifamily scene: Gen Z. Now that the oldest Gen Zers are graduating college, entering the workforce, and diving into the rental market, it’s time to start thinking about how you as a property developer, owner, or manager... Read More
Effectively advertising your apartment for rent is the best way to fill vacancies. But what’s the best way to market your building and ensure high-quality leads? Since today’s tech-savvy renters turn to the internet to find their new homes, you need to... Read More
Millennials make up the majority of the rental market. And their tendency to rent rather than buy benefits you as a multifamily developer, owner, or manager. In fact, marketing to millennials can actually help you sign leases faster. From offering digital... Read More
Though marketing your property might feel like a chore among all your other responsibilities, it’s essential to maintaining any property management business. With a little creativity and consistency, you can build a marketing strategy that yields substantial... Read More
Key takeaways Social media is a powerful, cost-effective tool for property managers to engage current residents and attract new ones. Engaging with residents on platforms like Facebook and Instagram fosters a sense of community, leading to higher lease renewal rates.... Read More